Super Cell is rich harvest

HELSINKI Supercell, the maker of the popular game apps "Hay Day" and "Clash of Clans" could, sales verneunfachen-2013. Ilkka Paananen CEO is now his goal to create a Label with the radiance of Coca-Cola or Nintendo, come a lot closer.

The three-year-old company reported a profit of 464 million US dollars in $ 892 million in sales. 2012, the company generated only $ 51 million profit and sales of 101 million dollars. In the course of the published balance sheet figures Supercell announced Wednesday includes the global launch of a third game title called "Beach Boom" for March on.

The company is majority held by the Japanese telecom company Softbank, who had bought last October, $ 1.5 billion, 51 percent of the shares in the app provider. Supercell sells far only two mobile games: Hay Day and Clash of Clans. Both can be downloaded for free from the App Store of Apple and Google and are among the world's most successful smartphone and tablet games.

Many details of the company börsennotieren not remain hidden, including the net income and the amount that is spent on marketing. However, earnings before interest, taxes, depreciation and amortization illustrates how great is the potential of the app stores from Google and Apple to developers who reach about hundreds of millions of players können.Expansion in Asia
2013 began Supercell with the expansion into Asia. The partnership with Softbank, which also have the Japanese game app developers Gungho Online Entertainment will accelerate this expansion and possibly lead to games that are attractive to gamers around the world.

The rise of Supercell is also an economic mainstay for Finland, which is struggling with the descent of Nokia and other structural breaks. With 138 employees, the company is next to "Angry Birds" -Macher Rovio Entertainment to the driving force behind the Finnish start-up scene that collect large sums of international investors.
   But there is a clear difference between Supercell and Rovio Rovio has done with Angry Birds mainly through a popular game series name, pay for download by the users for money. Quick, the company has a broader basis and expanded the business with Angry Birds licenses on the entertainment industry.


2012 came almost half of the turnover of 152 million euros from the sale of licensed merchandise products like Angry-Birds-jumpers or soft drinks. In this type of sales signs point to growth because Rovio cartoons, and a feature film plans.

Supercell other hand, is located at the top of the trend towards free-to-play games - and Rovio has overtaken in sales and growth. Hay Day and Clash of Clans can be downloaded for free on smartphones and tablets, gaming content, which accelerate the progress of the game, but the users have to pay. Even Beach boom, which already proved successful in two test markets, follows the same principle.

"The hard part is to create a game that really, really fun," Paananen said, pointing to the longevity of his model, which has proven that it works. "Many are at Clash of Clans half years there and play there are still nine times a day. "

Those who choose to buy additional game content, often spend large sums of money. There are players who spend thousands of dollars a year to move up on the list of the high scores of the game.

"Many of these players come from a wealthy family and work as lawyers and investment bankers. It has been found that for a hobby like golf. This is quite literally that with which they explain that, "Paananen said.

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This is partly because, as the work of the Inquisition to contextualize its many parts. Whether it is a good piece of delivery sent written dialogue or small promotion tradition, cast promises that something important is easy to kill reloading or tasks, each task done. Best of all, as a result of all tangible reward system through a series of training courses and offer tremendous progress survey materials and structures necessary backbone to support me elaborate body. Could open the completion of the task superficial farmers new horse for yourself and your partner a ride and make the right decisions to seemingly unimportant NPC bonus Chat cause vast empire. You never know how even small actions can affect your experience, which gives to all other cleaning and disposal in the region.

No, he said, needs a lot of incentive offers available excitement. The Inquisition allows you to see new tactical orders and give pause to the will of the overhead, you could in Dragon Age: Origins for PC. It takes a little getting used to, especially if the camera decides to be angry, but if you. With the fact that it is a powerful tool to deal to coordinate your party You can stay back and took more than rogue enemies eager to slip on the edge of the battlefield go the premiums cover, organizational skills explosive combos to work among the party members and much more. SURVEY successfully adequate old-school games BioWare access to flashy approach, action-oriented Dragon Age 2 and Mass Effect her.Výsledkem later that the fight will be if interesting works to be exact, and tactically sound when was a puppeteer.

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Like previous BioWare games is an examination not without its share of technical problems. Dialogue occasionally hang sequences of interface elements suddenly stopped working, and random sound reduce the midst of battle. The best thing to have a fast recharge, but she has me still to fix down too much experience často.Den problems, but if you prefer to play without updating for a bumpy ride.
If survey really stumbles when a story. It is at the beginning of the age wave is ztuhne.Dragon universe and not rich in tradition and impressively nuanced socio-political intrigue, but the Inquisition without heart and pathos best games from BioWare. There are some unique and interesting beats, but how and why it is that they are connected, is very low. It's  written and acted - particularly Dorian, whose family struggles to a really emotional time. By the time the story reaches its climax when I took care of its own people, but I had little to do with what is expected, or is totally forgettable villain interrogation.